Menu Close

The Furza Academy


The Furza Academy is designed to support new-to-market salespeople thrive in dynamic business environments, accelerating sales outcomes from day one.

Specialist Sales Training

The Furza Academy is designed to increase your sales team’s confidence and performance, enabling individuals to support the delivery of your organisations strategic goals. Our training approach ensures your new starters have a great opportunity for immediate success, with the skills required to increase productivity and ROI from day one.

Developed by sales specialists and industry experts, our 3-month Furza Academy offers in-depth sales training bespoke to your business. All core modules are customised to enhance skills based on your requirements by identifying the critical knowledge, selling skills and behaviours sales professionals need to drive sales outcomes in your business.

Designed to protect the investment of new hires, the Furza Academy challenges and assesses individuals to ensure what is learned is applied effectively to deliver results both in the short and long term.

B2B Sales Growth Strategists

As a sales growth strategist, we take a consultative approach to training, working with you to understand your business, so your salespeople have the knowledge, tools, resource and materials to drive business revenue.  

We support you with outbound value proposition frameworks, aligning and creating KPIs based on previous experience, and deliverable and measurable metrics for success. We equip all Academy graduates with a bespoke sales playbooks, tailored to the specific needs of your business. 

Our playbooks are designed to provide your sales team with the tools and techniques they need to succeed, and are based on proven methodologies and best practices to ensure their continued success.

Why The Furza Academy


Dedicated training hours
With three months of dedicated coaching Furza Academy puts valuable time back into your business.


1-1 coaching hours
1-1 dedicated coaching and personal development reviews to ensure what is taught is comprehended and applied


Retention rate
94% of our Furza Academy graduates have been placed in roles and passed their probation periods.

Endorsed Training Provider

We understand how important it is to work with a partner you can trust, that’s why we look to continually develop and improve the training we provide to ensure the highest quality outcomes for both our graduates and clients. 

The Furza Academy is a nationally recognised sales training programme, endorsed by the Institute of Sales Professionals. 

Furza Academy Benefits

Remove time & cost of internal training

Decrease your wage bill

Protect investment of new hires 

Scale sales teams quickly

Reduce employee turnover

Accelerate sales outcomes

Enquire Today

In the complex world of finding the best sales talent, our bespoke assessment days, Furza Academy and sales enablement support help businesses build and develop sales teams with the skills, resilience and expertise to accelerate sales outcomes.